Our story is just beginning and
we're starting a new chapter.
Ghost Note announces strategic investment from Godfrey Dadich Partners and joins kyu - a collective of world class agencies and creatives.
Ghost Note is a tribute.
It’s a testimony.
Our agency is an ode to people and communities that carve out new paths, speak truth to power, and carry with them the heritage of brave souls past with them on the road ahead. We honor their stories and take pride in helping to tell them.
So we keep learning, building, and working to create a company that matters—one that leaves things better than we found them.
In the last few years, we have fielded multiple requests around acquisition, partnership and investment.
Our answer has always been thanks but no thanks.
We made these decisions because we had yet to find a partner that felt like the right fit – a group that valued our company and vision beyond the surface level. Through all the challenges and triumphs that come with growing an agency from the ground up, the thing we’ve appreciated most has been the opportunity to do it independently. We are proud of what’s happening at Ghost Note and our central focus is growth of impact, creative opportunities, and our team’s experience. So now, we are excited to enter into a collaboration that will accelerate our reach and ability to help inspire and foster the new generation of underrepresented creatives and strategists.
Ghost Note is announcing that we’ve agreed to a strategic investment from Godfrey Dadich Partners (GDP), the storytelling, design, and strategy firm that’s pioneering The New Editorial. Our partnership with Godfrey Dadich includes resources and human capital to support our growth and mission. Through this strategic partnership Ghost Note also joins the kyu Collective, which brings together best-in-class creative firms including Godfrey Dadich, to propel the economy and society forward.
With Godfrey Dadich Partners as its core strategic partner, Ghost Note joins kyu’s Collective of world class companies challenging convention, redefining the craft, and honoring story above all else.
Godfrey Dadich Partners and kyu believe Ghost Note brings culture, skill, and perspective that feel refreshing and catalytic. Together, they will help expand the ways underrepresented people engage with brands and proudly share our stories with the world.
Across its history and team, Godfrey Dadich Partners’s deep love of story is clear. And with their New Editorial practice, Godfrey Dadich is reshaping the way brands and consumers own and tell their own unique stories. Ghost Note shares this passion for breaking through surface to find real stories and emboldening underrepresented consumers to tell their own.
How we’ll work with Godfrey Dadich Partners + kyu
Perspective and craft that inspire
The Ghost Note team is ready to bring unique voices, experiences, and techniques that will inform the kyu community’s passion for telling the stories of an ever-evolving world. We believe our people and skills in design, strategy, and storytelling can inspire Godfrey Dadich Partners and the entire kyu collective.
Helping to build The New Editorial
With its New Editorial practice, Godfrey Dadich is changing the way brands and creators tell stories. Ghost Note will partner with Godfrey Dadich to advance The New Editorial, with a particular commitment to helping shape approaches to telling the stories of underestimated people.
Collaborations that expand client opportunities
Ghost Note enters the Godfrey Dadich partnership and kyu Collective with focused plans for significant growth and new and deeper client relationships. These relationships will advance Ghost Note’s mission to introduce the next generation of diverse creatives and strategists to the field, and to become the preeminent agency for underestimated communities.
A note from the
Founders of Ghost Note
We’ve come so far at Ghost Note and there’s still endless opportunity ahead. The very same can be said for all the people and communities that inspire us every step of the way. So with this new partnership, our mission remains the same…to push brands to tell the stories and deliver the experiences that speak from the heart of real culture creators, innovators, and activists.
Ultimately, we work simply to leave things better than we found them.
We thank you for your support.
Hear it from
our new partners
A letter from Patrick Godfrey and Scott Dadich of Godfrey Dadich Partners
Five years ago this month, we launched Godfrey Dadich Partners to provide leaders new and better ways to reach, engage, and compel action among their stakeholders. We did so in response to a media and communications industry mired in a sustained, structural decline, brought on by Big Tech aggregators diverting the advertising dollars that once were their lifeblood. Despite this profound change, much remained the same: Organizations needed to know who they were, what they stood for, and what they were here to do. They needed to distinguish themselves by making every interaction a meaningful experience. And they needed to supply increasingly distracted audiences with stories that were relevant and trustworthy. These foundational principles compelled us to reimagine what a creative studio could do—and to pioneer what we call “The New Editorial.”
Since joining the kyu collective, we’ve found kinship, community, and understanding. Through our interactions, we have honed Godfrey Dadich’s practice areas and bolstered the impact of The New Editorial by telling the true stories of how and why the world is changing—including, in many ways, for the better. We’ve grown our staff, our reputation, our permissions, and our trust. All of that was, more or less, the plan.
Ghost Note is a Black-owned firm founded and led by lifelong friends Steve Jumper (CEO), Brandon Ellis (COO/CFO), and Reggie Snowden (President). The moment we met these leaders last summer, it was immediately clear that they have been extraordinarily thoughtful about the team they’ve built, the clients with whom they’ve partnered, and the projects they’ve tackled. They help brands, organizations, and movements reach their audiences in authentic ways while positively impacting traditionally underestimated communities.
As we deepened our personal friendships and understanding of their practice, we came to recognize that the Ghost Note team approaches their work knowing that their efforts have the potential to change things for the better. In Ghost Note, we saw a reflection of the culture and values that Godfrey Dadich holds so close and strives to exemplify.
Ghost Note will continue to be led by Steve, Brandon, and Reggie, with the addition of an advisory board including GDP’s co-founders and CEOs, Scott Dadich and Patrick Godfrey; its CFO Janice Trichon and Partner, Head of Editorial Robert Capps. Through this strategic partnership, Ghost Note joins in the kyu Collective mission to use creativity to propel the economy and society forward.
Every day, our team of 80-plus creators works to help brands, organizations, and movements further their goals through powerful storytelling. At the same time, our team consistently works to advance racial justice, equality, diversity, inclusion, and belonging—both within GDP’s own culture and within our extended community.
As a firm, we are and will remain a work in progress. But we are committed over the long term to continuing to grow our perspectives—and our trust. By inviting new leaders into the practice of The New Editorial, we are able to scale our influence and our impact. For that reason, we are thrilled to announce that today we are welcoming Washington D.C.-based Ghost Note into the Godfrey Dadich and kyu families.
A note from Farah Golant of kyu
We feel the authentic energy and dynamic work that is rising at Ghost Note. At a point of inflexion for the global creative economy, we need to stand up for our beliefs and behaviours to lead the change we ardently seek in the world. As Ghost Note, a leading Black-owned agency, combines forces with GDP and their talented founders, they bring greater breadth to the New Editorial. kyu welcomes this powerful new community with excitement and great expectations for the present and generations of creatives of colour ahead.
You have to decide who you are and force the world to deal with you, not with its idea of you.